Financial History Issue 128 (Winter 2019) | Page 34

WHERE ARE THEY NOW? Newburger & Co. and Newburger, Loeb & Co. By Susie J. Pak The history of Newburger & Co. and Newburger, Loeb & Co. exhibits some of the main characteristics of firms founded by German immigrants in the United States: they originated in the clothing trade and built a foundation on extended family networks that spanned several generations. The firms trace their origins to Morris Newburger, who was born in Germany in 1834 and immigrated to the United States in 1854. Morris’s father was a teacher and descended from a family of rabbis. In Germany, Morris worked in the dry goods business. After moving to the United States, he lived in New York, in the South and in the Midwest before settling in Phil- adelphia. In 1862, Morris married the for- mer Bertha Hochstadter, and he entered a partnership with her brothers, Adolph, Albert and David, creating the firm of Newburger & Hochstadter, wholesale clothing traders. Later Morris became the president of the Mechanics National Bank in Philadelphia and founded the clothing manufacturer, Morris Newburger & Sons. He and his wife had seven children: five sons (Samuel M., Morton M., Alfred H., Frank. L. and Lester M. Newburger) and two daughters (Ida Newburger Gutman and Carrie Newburger Loeb). Morris and Bertha’s son, Samuel Meade Newburger, was born in Philadelphia in 1863. He graduated from Central High School in 1878 and joined his father’s firm Robert L. Newburger (left) with Joseph L. Searles III. As a partner with Newburger, Loeb & Co., Searles became the first African American member of the New York Stock Exchange. in 1880. His brother, Morton, also became a member of the firm but died tragically from typhoid fever in 1888 at the age of 24. Over time, the family retired from the wholesale clothing business and moved into manufacturing before devoting them- selves to the securities business. Samuel and another brother, Lester Morris New- burger, a graduate of the University of Pennsylvania Wharton School of Busi- ness, founded a tobacco manufacturing company in Philadelphia called Stewart, Newburger & Co., which was renamed Newburger & Co. in 1905. By then, Lester and Samuel’s brothers, Frank and Alfred, had already entered the brokerage business. Born in Philadel- phia in 1873, Frank Lieberman Newburger attended the University of Pennsylvania before joining his father’s clothing manu- facturing firm. His brother, Alfred, worked in the manufacturing sector before join- ing Frank in business. Frank and Alfred became partners in Newburger, Cahn & Co., a Philadelphia firm, and its affili- ated Baltimore firm, Cahn, Newburger & Hoblitzell. In 1899, when those firms were dissolved, Frank and Alfred founded the firm of Newburger Brothers and Hen- derson with John J. Henderson, a Phila- delphia native who was also an active Catholic layman. As the formation of Newburger Bros. & Henderson indicates, the Newburgers built alliances with non-family members, but they did not neglect the family founda- tion of their business. Given the partner- ship structure and the nature of the securi- ties business and its trade in information 32    FINANCIAL HISTORY  |  Winter 2019  | www.MoAF.org and reputation, it is not surprising that the family network remained a substantial one, particularly given the number of chil- dren in the family they could draw upon for resources. In 1907, Newburger Broth- ers and Henderson became Newburger, Henderson & Loeb when the brothers cre- ated a partnership with their sister Carrie’s husband, Jacob F. Loeb. The son of Marx B. Loeb, a clothing merchant, and his wife, Henrietta Frank, Jacob Frank Loeb was a Philadelphia native and a graduate of the University of Pennsylvania. Jacob was a member of his maternal family’s firm, Frank Bros. & Co., clothing manufacturers, before join- ing with the Newburgers and Henderson in the formation of the new firm. His brother, Horace Loeb, a Swarthmore Col- lege graduate, joined the firm in 1907 after working in manufacturing for more than 20 years. (Their sister, Birdie Loeb, was married to Benedict Gimbel, a founder of the Gimbel Brothers Department store). Alfred set up the firm’s New York office in 1907, and Samuel moved to New York in 1908. In 1926, Samuel’s son, Morton Joel Newburger, became a partner in the fam- ily firm, representing the third generation in business. The Newburger firm continued to introduce the next generation of family members as it went through a series of partnership changes. In 1931, Alfred and Samuel retired and Henderson left to form his own co-partnership with his son, John Sailer Henderson, though he also retired later that year from business after a long illness. Newburger, Henderson & Loeb